Retail
Cross-border e-commerce store
Shipping both 'can sell' and 'can operate' in a single build.
Client
Background
The brand planned to start on a hosted site builder, but multi-currency display, tax rules and integration with their own marketing stack kept hitting limits.
They needed something that launches fast yet leaves room for custom logic.
Our approach
A headless architecture: a statically generated storefront for speed, catalogue and content served from the CMS, with payments and inventory behind dedicated APIs.
The operations back office exposes banners, promo codes and stock alerts so marketers can prepare a campaign without developers.
How we delivered
Selection & architecture
Compared site builders vs custom build with a cost and extensibility analysis.
Transaction chain
Built cart, promotions, payment, tax calculation and shipping lookup end to end.
Operations back office
Delivered banners, promo codes, inventory and order management.
Peak readiness
Load testing, cache tuning and an on-call plus rollback plan for launch day.
